Sponsored storyTOI website · marked as paidHow one founder took a single shop to three cities
Paid, and it says so
GST invoice, one contact
We write it, you approve the draft
your companytimesofindia.indiatimes.com › …Your Company opens its third store in PuneWhat a customer sees when they look you up.
Live, or 100% money back
Your NameFounder · shared a postSponsored feature in The Times of India · marked as paid
timesofindia.indiatimes.com/…
Want to be inThe Times of India?the honest way.
Execlient is a PR agency trusted by 400+ clients. We build and protect how founders and brands are seen: your story, your press and your reputation, handled by one team.
You speak to the founder. Execlient is an independent agency, not part of The Times of India.
Shared onLinkedIn·Google·Your deck·Your website
Paid, and it says soLive, or 100% money backWe write it, you approve the draftGST invoice, one contacttimesofindia.indiatimes.com/…Paid, and it says soLive, or 100% money backWe write it, you approve the draftGST invoice, one contacttimesofindia.indiatimes.com/…
Labelled as paidShown before you pay
Draft approvedBy you, before submission
Live link sentThe day it runs
Since 1838Daily in print
Screens: an illustrative mock-up, not a real article. Arranged by Execlient, an independent agency, not part of The Times of India.
Two way publication options
Online or in print. Two ways into The Times of India.
Execlient gets your brand a paid feature in The Times of India on its website, in the printed paper, or both. Here is what each side holds.
Digitalthe TOI website
Printthe daily paper
One paid story about your company, launch or founder on the TOI website, written from your interview and marked as paid.
Your own story
Label shown first
A paid page in the main paper, in the city editions you pick, carrying the paper's printed paid marker.
Your editions
Ask what's open
A short video story about your brand, made with the paper's branded-content studio when a slot is open.
Video
Ask what's open
A promotional feature in a city supplement such as Delhi Times or Bombay Times, for lifestyle, food, fashion and entertainment brands.
Your city
Ask what's open
Your story told in pictures or one clear graphic, formats the studio has made for brands since 2016.
Pictures or a graphic
Ask what's open
A print page and a website story around one moment: a launch, an opening or the festive season.
Page + story
One moment
Posts for your own LinkedIn and Instagram built from the live story, and a press block for your website, with the paid label kept.
LinkedIn + Instagram
Press block
A clean scan of your printed page for your deck, website and posts, with the paid marker left in view.
400+ clients since 2015, from startups to national names
From Execlient's work in branding, marketing, websites and PR. Logos belong to their owners.
Who is Execlient
We're a 360° digital marketing and branding agency.
Execlient is a full-stack digital agency in Gurugram, working with brands since 2015. We bring strategy, branding, websites, performance marketing and AI automation under one roof, so every part of your marketing works towards the same goal: more enquiries, more customers and more sales.
We help businesses connect with their customers
Your customers are already searching, scrolling and reading. We make sure they find you there: a brand they remember, a website that works on every phone, and ads on Google, Instagram and LinkedIn that bring in calls, not just clicks.
We provide smart ideas for business growth
Good marketing starts with a plan, not a post. We study your market, your competitors and your numbers, then build campaigns and content around who your buyers are, what they look for and why they should pick you.
We take your business to the next level
Once the basics work, we scale what's working. Ads, content and AI automation run together, and every month you see the calls, leads and sales they brought in, so each rupee you spend has a clear job.
Strategy + Creativity + Technology + AI = One Growth Partner.
Vishal VadheraFounder and Director, EXECLIENT PVT. LTD
EXECLIENT PVT. LTDCIN U72900DL2021PTC376068GSTIN 07AAGCE2941P1Z9Check us yourself
The publication
What is The Times of India? The daily paper, its city supplements and its website.
"The Bombay Times and Journal of Commerce"Its name at launch, on 3 November 1838. It took its present name in 1861.
The Times of India is an English-language daily, first published in 1838 and printed every day since 1850. It covers city news, India, the world, business and sport, and its city supplements, such as Delhi Times and Bombay Times, cover entertainment, fashion, food and fitness. Online, it runs at timesofindia.indiatimes.com. Paid stories carry a paid disclosure, and those are the only ones Execlient arranges.
First published
3 November 1838
In print
Daily, since 1850
Copies sold
16.6 lakh a day, ABC, Jan–Jun 2026
Paid stories
Carry a paid disclosure
Photos illustrative. The screens are a mock-up, not a real article.
Not just The Times of India
Business dailies, news, fashion, lifestyle and design titles. Execlient can get you featured in them too.
Name the one you want. The logos below are a start, not the full list.
24 publications shown
Business, news, fashion, lifestyle and design
Any other title? Ask us
Sponsored and brand features: paid, and we say so up front. Names and logos belong to their owners. Ask about any publication
Reach
The Times of India in numbers, and in dates.
Execlient places your paid feature where The Times of India is read: the daily, its city supplements and its website.
1838First published, as The Bombay Times and Journal of Commerce
1850The year it became a daily, in print every day since
1.66MAverage copies sold a day, ABC, January to June 2026
1994Delhi Times and Bombay Times, its city supplements, launch
2016Spotlight, its publisher's branded-content studio, opens
Copies sold: Audit Bureau of Circulations figures for January to June 2026 (16,58,970 copies), as reported by exchange4media. Dates: Wikipedia; afaqs, 20 Dec 2024 (supplements); Best Media Info, 25 Apr 2016 (Spotlight). We quote no readership figure, and none of these is a forecast of views for one story.
A few dates from its history
News is chosen by its newsroom and never sold. Your paid story runs alongside it, marked as paid.
1838Print
The first issuePublished on 3 November as The Bombay Times and Journal of Commerce, twice a week.
1850Print
A daily paperIt goes from twice a week to every day.
1861Print
A new nameThe paper takes the name it still carries.
1994Supplements
City supplementsDelhi Times and Bombay Times launch, covering entertainment, fashion, food and fitness.
2016Online
A studio for brandsIts publisher sets up Spotlight to make branded stories, videos, galleries and infographics.
2026Print
Still a dailyAbout 16.6 lakh copies sold a day in January to June, by ABC's count.
Dates: Wikipedia (1838, 1850, 1861), afaqs, 20 Dec 2024 (1994), Best Media Info, 25 Apr 2016 (2016), ABC via exchange4media (2026).
Who reads The Times of India
Read by the people who live, buy and decide in your city.
A city daily is read where your customers live. Execlient puts your story in front of The Times of India's readers, in print, online or both.
Illustrative
City readers and familiesRead the city pages and the supplements, and decide where to shop, eat and study.
Illustrative
Professionals and decision-makersFollow business and city news, and look a company up before they buy from it.
Illustrative
Business ownersWatch what other businesses in their city are launching and opening.
Swipe for more
What its readers come for
What the paper and its city supplements cover
City news
India and the world
Business
Sport
Entertainment
Fashion
Food
Fitness
Where it reaches them
The places a paid feature can run
The daily paper
City editions
Delhi Times
Bombay Times
The website
The e-paper
Swipe for more
Personas are illustrative. Coverage: Wikipedia, and afaqs on its city supplements (20 Dec 2024). We don't quote a reader profile we can't source.
Who gets featured in The Times of India
Who a paid feature in The Times of India suits best.
Businesses that sell to people in a city, or want a city to know their name. Execlient makes your Times of India feature read like a story, not an ad.
Online or in print
Developers and real estate
A new project or a new city. Any named project shows its RERA number and the authority's website.
Online or in print
Hospitals and healthcare
A new hospital, wing or service, told as a company story, never a doctor's own practice.
Online or in print
Schools, colleges and coaching
A new campus or course, with no made-up selection or rank claims.
Online or in print
Consumer brands and retail
A launch, a new store or a festive season, in the cities where you sell.
City supplements
Lifestyle, food and fashion
Restaurants, labels and studios, often a fit for Delhi Times, Bombay Times and the other city supplements.
Online or in print
Startups and technology
A launch or a raise, told by the founder, for customers and new hires to find.
Online or in print
Finance and insurance
Lenders, advisers and insurers. Your compliance team clears every word, and no return claims go in.
Online or in print
Professional services
Firms that help people and businesses, told through the people who run them.
Swipe for more
The kinds of businesses a city daily suits, in Execlient's view. These are categories, not counts: we have not counted the paper's paid stories, so we show no numbers. Photos are illustrative. Doctors, advocates, CAs and architects: check your professional rules before you book.
Is your industry a fit?Ask us. If The Times of India doesn't suit you, we'll say so.
News stories, front pages and awards money can't buy.
The Times of India's newsroom and its juries decide these. Nobody can sell you a place, including Execlient.
News reports
Front-page news
Interviews by its reporters
Editorials and opinion pages
Times of India Sports Awards
TOI Social Impact Honours
TOI AI Quotient Awards
Its other awards and lists
Some of its awards openly invite nominations: the TOI AI Quotient Awards opened them in June 2026, and the TOI Social Impact Honours closed theirs on 10 August 2026.
What we do, and what we don'tWe never sell, broker or promise a news story, a front page, an interview or a place in any award, and nobody honest can. What we arrange is a paid feature, marked as paid, that tells your own story. When one of its awards openly invites nominations, we can help you prepare a strong entry. The jury decides.
How to get featured in The Times of India, step by step.
Execlient is your one point of contact, from the first call to the live link: the angle, the interview, the draft and your approvals. The Times of India's brand-partnership team decides what runs.
You
Share your moment, read the scope, then pay 100% upfront.
Execlient
Agrees format, edition or section, and date in writing.
You
A 30-minute interview, your photos and logo.
Execlient
Writes the draft in the paper's format.
You
Read it, ask for changes, approve the facts.
Execlient
Submits your approved draft for review.
Paper
Its brand team reviews it, may edit it, can decline it.
Paper
Publishes it, marked as paid, online or in print.
Execlient
Sends the live link or the page, and how to describe it.
You
Share it with customers, on LinkedIn and in your deck.
Tap a step, or let all four play.
wa.me/execlient · your brief
We're opening our third store in Pune. Can we be in The Times of India?
ExeclientYes, as a paid feature, marked as paid. Here is your scope, in writing.
Scope · in writing
Format
Your own story · TOI website
Title
Agreed with you first
Date
From the paper's calendar
Invoice
100% upfront · GST invoice
Your interview30 minutes · with your Execlient writer
Your photos and logo
Your logo
Execlient is writing your draft in the paper's format.
DRAFT · FOR YOUR APPROVAL
Your Company opens its third store in Pune
Approve draftApproved by youSubmitted to the paper's brand team
The paper reviews it, may edit it, and can decline it.
SPONSORED
Your Company opens its third store in Pune
Marked as paid
Live link sent to youShared with customers and on LinkedIn
Screens: an illustrative mock-up, not a real chat or article. The photos are illustrative.
Newsroom stays independentIts reporters choose news stories, front pages and interviews. We never go around them, and a paid story won't lead to one.
What we need from youA 30-minute interview, high-res photos you own, your logo, facts you can back up, and one read of the draft.
Want the next open date?We'll check the dates The Times of India has open for you.
Execlient takes the risk, not you. You pay 100% upfront against a GST invoice. If The Times of India doesn't publish your feature, Execlient refunds 100% of what you paid.
Space kept ready · hidden when review mode is off, until real live links are added
Live Times of India links, not screenshots.
Paid features we have arranged, listed with each client's written permission. Open any of them and check the domain and the label yourself.
Month 2026
TOI story 1
Client type and city, with written permission
timesofindia.indiatimes.com/…Paste the live link
Month 2026
TOI print page
Edition, date and client type, with written permission
Scan of the printed pageAdd the scan
LinkedInMonth 2026
Launch post
How the client shared it, with written permission
linkedin.com/posts/…Paste the live link
Why book through Execlient
Six reasons to book your Times of India feature with Execlient.
Execlient plans, writes and delivers your feature, and you deal with one team the whole way.
What worries founders
What Execlient does
A price on WhatsApp, but no formatIs it a story of your own, a press release, or one line in a list?A price, but no format
A seller you can't checkJust a phone number and a name.A seller you can't check
No time to write itYou run a business, not a newsroom.No time to write it
It might read like an adCustomers can tell.Reads like an ad
Paying, and it never runsMoney gone, and no link.Paying, and it never runs
Five people, five answersNobody owns your feature end to end.Five people, no owner
The format, in writingBefore you pay, you know if it's your own story online, a print page or a supplement feature, with its working title.The format, in writing
A registered companyCIN and GSTIN on this page. You pay against a GST invoice, never an individual.A registered company
We write it, you approve itFrom a 30-minute interview. You approve our draft before it goes to The Times of India.We write, you approve
Marked as paid, no shortcutsWe only arrange stories marked as paid, and never sell news stories, front pages or awards.Marked as paid
Live, or 100% money backIf The Times of India doesn't publish it, you get every rupee back.Live, or money back
One named personThe same contact from the first call to the live link.One named person
The call
Ten minutes on your Times of India feature. Price first.
About 10 minutes with the person who plans your feature. You hear the price early. If The Times of India isn't right for you, we'll say so, and nobody chases you afterwards.
01
The price, firstThe full fee plus GST, and what it does and doesn't cover.
02
Your momentA launch, an opening, a new city or the festive season. It decides the format and the timing.
03
The format that fitsYour own story online, a print page, a city supplement, or both, and whether TOI suits you at all.
04
It in writingFormat, label, edition, date and refund terms on WhatsApp the same day. You decide in your own time.
Straight answers from Execlient, so you know what fits before you call. Last checked .
Is it real, and is it honest?
How do I publish an article in The Times of India?
There are two routes. Editorial coverage is free but never certain: you pitch real news to its reporters, and they decide. A paid feature is your story, written up and marked as paid, online or in print. We interview you, write the draft, you approve it, and it runs once The Times of India's brand team accepts it. The paid, marked route is the only one we arrange.
Will a paid feature in The Times of India say it's paid?
Yes, and we only arrange formats that do. Paid stories on its website carry a paid disclosure, and print advertorials carry a printed marker such as "Advertorial". Its city supplements print a note under the masthead saying their pages include promotional features. The exact wording depends on the format, so we show it to you before you pay. People will know you paid, and that's fine: what backfires is pretending you were picked.
What is TOI Spotlight?
Spotlight is the branded-content studio its publisher set up in 2016 to make sponsored stories, videos, galleries and infographics for brands. It makes branded content, not news reports. Execlient is not part of Spotlight: we plan and write your story with you, and the paper's own team decides the final form and the label.
Is a paid article in The Times of India the same as "paid news"?
Not the way we arrange it. "Paid news" means paid content passed off as reporting. A paid feature says it's paid. We only arrange stories that carry the paper's paid disclosure, and we turn down the "no disclaimer" or "organic" placements some sellers offer.
Are you part of The Times of India, or its ad desk?
No to both. Execlient is an independent agency, not part of or endorsed by The Times of India or its publisher, and not a classifieds or ad-booking desk. We arrange paid features: the angle, the interview, the draft, your approvals and the live link or printed page. We've worked since 2015, were incorporated in 2021, and our CIN and GSTIN are on this page.
Can I pay for a news story, the front page or a TOI award?
No. News reports, front-page stories and interviews are chosen by its newsroom. Its awards, such as the Times of India Sports Awards and the TOI Social Impact Honours, are decided by juries. Money can't buy any of them, from us or anyone. Some of its awards openly invite nominations; when one is open, we can help you prepare an entry, and the jury decides.
Money and risk
How much does a Times of India feature cost?
It depends on the format (a website story, a print page or a supplement feature), the editions, the length and the dates the paper has open. You hear the full fee, plus GST, early in a 10-minute call, with what is and isn't included. If it's more than you want to spend, the call ends there.
Do you book Times of India ads, or share its ad rates?
No. We don't book display or classified ads, and we don't quote its rate card. For an ad, book with the paper's own advertising team or an agency that books ads. What we arrange is different: a paid feature, your story written up and marked as paid. If an ad on a set date suits you better, we'll tell you so on the call.
Why do some sellers charge much less for a Times of India article?
Because it's usually a different product: a press release, a product listicle, or a placement sold as having no disclaimer. Ask any seller, us included, for the format, the section, the label and the refund terms in writing. You get ours before you pay, and we don't sell unmarked placements or places in "top 10" lists.
What if The Times of India doesn't publish my feature?
You get 100% of your money back. The Times of India reviews every paid story before it runs and can decline one. If your feature doesn't go live, Execlient refunds everything you paid within 7 working days, as our refund policy says.
When do I pay, and who do I pay?
You pay 100% upfront to EXECLIENT PVT. LTD, a registered company whose CIN and GSTIN are on this page, against a GST invoice. Never an individual. The format, the label and the date are agreed in writing first, and if your feature doesn't go live, you get it all back.
Will a Times of India feature bring me customers or Google rankings?
We don't promise any of those. It gives the people who look you up, such as customers, partners and new hires, a page on a title they know, marked as paid. A link in a paid story brings readers, not rankings. If you need enquiries this month, ads are the better tool, and we run those too.
The details
Online or in print: which should I choose?
Online if you want a link people can open, share and find when they search your name. Print if you want a city to see you in the paper on a given day: advertorial pages in the main paper run in the editions you choose, and city supplements such as Delhi Times and Bombay Times suit lifestyle, food, fashion and entertainment brands. Many businesses do both around one moment. Print space varies by city and date, so we check what's open first.
Is it my own story, or one of several brands?
Your own story, unless you choose otherwise. If a format would put you on a shared page with other brands, as some supplement pages do, you know before you pay, with the working title in writing. We don't sell places in product listicles or anything framed as a ranking.
What do you need from me, and how long does it take?
A 30-minute interview, high-resolution photos you have the rights to, and one read of the draft. You approve the facts and quotes before it's submitted, and the paper edits to its house style and has the final say. Timing follows The Times of India's calendar and the editions you pick, and you get the date in writing before you pay.
Will I get a backlink?
Maybe a link, but not an SEO backlink. Google asks publishers to mark paid links as sponsored, so a link in a paid story can bring readers to your site, but don't buy it for rankings; we don't sell SEO. Whether a link to your website is included is in your written scope.
Can I say "featured in The Times of India" and use its logo?
Not in those words. Say "Sponsored feature in The Times of India", in plain text with the link. Don't write "featured in", "as seen in" or "TOI-approved", and don't claim the paper picked or named you. Don't use its logo without the paper's written permission, and never mock up a front page.
Do I need to label my own posts about it?
Yes. On your own pages, say it's a sponsored feature. If you pay creators to share it, they must label their posts as ads, as the ASCI code requires, and use the platform's paid label.
I'm a doctor, hospital, developer or coaching institute. Are there rules?
Yes, so check first. Medical-ethics rules treat doctors soliciting patients as unethical, and the National Medical Commission's advertising guidelines of October 2026 cover hospitals too. A developer's story must show a named project's RERA number and the authority's website. Coaching institutes can't make false claims about selections, ranks or success rates, under the 2024 consumer-protection guidelines for the sector. This is not legal advice, and we'll tell you on the call if we can't take it on.
Question not answered here?Ask it on a call, or send it on WhatsApp.
Want to get featured in The Times of India? Tell us what you've built and which city should see it. In about 10 minutes you'll know the format, the timing and the fee.
You pay a registered company against a GST invoice, not an anonymous seller. Execlient is an independent agency, not part of or endorsed by The Times of India or its publisher.
Legal name
EXECLIENT PRIVATE LIMITED · working since 2015, incorporated 2021